Commercial photography is a type of photography that captures images to advertise or market a business, a product, a service, a person, or even people. You can find commercial photographs on billboards, packaging, brochures, and posters. In short, it’s any professional photograph that’s being used for business, sales, or profit. 

Commercial photographers have a valuable skillset to understand people and commercial marketing in order to capture the right image to make a first impression for a business. They make every effort to help relay your vision of a product, event, or promotion that will effectively promote your business in the right way. 

Areas of Commercial Photography

Photographing Products 

Product photography is an emphasis on sharp images that tells a product’s story. The photographs must be of high quality to be used in newspaper advertisements, brochures, and other promotional materials. 

Product photographs will also highlight specific design elements to highlight the main selling points. 

Photographing an Event

Event photography is an important aspect of commercial projects, as it generates new content for websites and print publications. Photographs that capture a snapshot of your business are extremely important for everything from product launches to company celebrations.

A commercial photographer will assist people in better presenting themselves and will know how to capture images that will promote your business in a positive light. Your ongoing marketing campaign includes event photography.

Photographing Promotional Items

Every business requires promotional materials. Photographs for promotional materials will require a wide range of skills, from team portraits for a website's 'about us’ page to sharing images of products for billboards and printed advertorials. 

Everything from pamphlets, boardroom books, and business cards to email marketing campaigns will benefit from images.

Commercial Photography for Your Business

Proper representation of your business is critical to its success. You could save money on advertising by taking your photos; however, professional images will portray your business in a more noteworthy, professional light.

Some businesses use generic photos from sources such as Stock Photos for their images, but these do not capture the essence of each individual business and their owners. While generic images can be used to save money and as fillers, professional images of you and your business are the ultimate way to promote what makes you unique.  It’s face value on a whole new level!

Photos for your website are essential because they help customers get to know you, your team members, and the products you sell. When it comes to making a good first impression, images are extremely important. Professional images are a valuable asset regardless of what you are selling.

Times Treasured Studios Commercial Photography in Wilkesboro, NC

Commercial photographs of a property that are detailed, beautiful, and accurately represent the location and layout can truly make the difference in selling a home or property in Wilkes County. 

At Times Treasured Studios, I bring a variety of commercial photography skills and knowledge when it comes to real estate and businesses. For more information about commercial photography in Wilkes County, contact Times Treasured Studios today.