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What Is Real Estate Photography?

What Is Real Estate Photography?

Tuesday, 05 October 2021 23:52

Real estate is about selling property, both residential and commercial. In this active market, you need to use every tool at your disposal to get your listing in front of potential buyers. There are so many properties competing for the attention of your audience. How can you set yours apart?


Professional real estate photography is often the missing piece to convince someone to put in an offer on your listing. If you need an edge to gain attention for your listing, here is how I can help!

How Professional Real Estate Photography Helps Sell Property

Professional photos attract buyers.

Today, anyone can take decent pictures. Anyone can pull out their phone, snap an image, and post it on an MLS listing site and their social media page. Technology makes that process much simpler than it once was, but without the expertise, your real estate photography will lack professionalism in the buyer’s eyes. In fact, without proper lighting, framing, and editing, these images can hurt your listing. 

Times Treasured Studios focuses on providing agents and homeowners with the highest quality professional images. I take time to make sure the lighting is optimal, the house is staged perfectly, and that the photos represent the property well. I edit every image to make sure your home or commercial space looks as beautiful as possible.

On the other side, non-professional property pictures can take away from the aesthetics of your listing and deter potential buyers.

Buyers care about photos. 

If you have never been to a restaurant, you will likely search online for pictures of their food. It takes just a split second to decide whether it looks appealing or not. It’s the same with real estate photography! 

When people are searching for a property, they begin the search online. 

They want to see as many images as possible before they view the property. In fact, more than ever, many people are putting in offers sight-unseen.

If the photos are not framed or lit correctly, it makes the home or commercial building look sketchy; they’re more likely to move on to the next house on the market. But with the right pictures, you can keep them interested in what you’re selling.

Photos draw attention to the details. 

When taking real estate photos, one of the important ideas is to highlight the unique features that set the house apart from every other listing on the market. Is it the spacious bedrooms or the designer bathroom? Is it the well-appointed kitchen or the secret bonus room? 

Whatever makes your place special, that’s what real estate photography can display to potential buyers. By using the right angles and lighting, you can show off the premier features to your online audience. 

Real estate photos help establish the price. 

In this market, real estate prices are high, and buyers understand they are going to have to pay dearly for a residential or commercial property. You might have a nice home or commercial building for sale with everything one could hope for, but unprofessional images could turn buyers away. 

Their first thought could be, “That place doesn’t look like it’s worth that much!” Then they will click away to the next listing. But by using a professional photographer, the high-quality photos translate to a high-quality property. This will help you maximize the chances of getting offers at or above the asking price.

You don’t have to be a professional photographer to have quality real estate photos.

When you’re selling real estate, there’s a lot you have to do. If you’re a real estate agent, you’re scheduling viewings and giving tours of properties with potential buyers. You’re conducting research on the market, and you’re helping clients fill out all the paperwork. Overall, you have a lot on your plate each time you list a property. 

By hiring a professional real estate photographer, that’s one less thing you have to do. Let a professional take some weight off your shoulders as you strive to deliver a great experience for your clients.

Professional real estate photography is essential to selling property. Times Treasured Studio can help.

Hiring a Professional Real Estate Photographer

I want to help you close the deal for your real estate clients. There’s no substitute for a professional real estate photographer. At Times Treasured Studios, I can help you present the home in the best light possible with my diverse skills that include real estate still photography, 3-D imagery, landscape, virtual reality environment creation, drone video, aerial photography, and macro photography. 

This could be the difference between selling your real estate or not! Don’t hesitate to get in contact with me. On my website, you’ll also see a portfolio displaying all my hard work that helped people just like you and my rates for the best of the best photography work.

If you’re in the High Country, Foothills, and Piedmont Triad areas, I am here to help you. Choose Times Treasured Studios today!